Introduction
The Global Breast Pump Market, valued at USD 1.59 billion in 2023, is projected to reach USD 2.86 billion by 2032, growing at a CAGR of 6.9% from 2024 to 2032.
This growth is primarily driven by increased awareness of the health benefits of breastfeeding, leading more mothers to choose milk expression when direct breastfeeding isn’t possible. Health organizations and government programs support this shift by providing breast pumps to eligible mothers, helping them continue to offer breast milk even when they are apart from their infants.
Technological advancements are also significantly boosting the market. Modern breast pumps, including electric and battery-operated models, offer enhanced convenience and efficiency. These innovations are particularly beneficial for working mothers who need to maintain their milk supply while managing professional responsibilities. Today’s breast pumps come with various features that closely mimic natural nursing patterns, improving user experience and comfort.
Government support plays a crucial role in market expansion. Programs that promote breastfeeding as the preferred method of infant nutrition have increased the demand for breast pumps. Coverage by Medicaid and private insurance has made these devices more accessible, emphasizing the importance of breast milk in reducing the risk of infections and chronic conditions in infants.
Recent developments in the market highlight significant technological advancements and strategic product launches. For instance, Ameda’s ‘Ameda Purely Yours Double Electric Breast Pump’ features adjustable suction power and speed settings for a personalized experience. Similarly, Philips AVENT introduced an electric pump with natural motion technology designed to mimic a baby’s feeding movement, catering to the needs of busy mothers with its compact and portable design.
These innovations reflect a broader trend toward creating user-friendly and efficient products. Companies are focusing on ease of use, portability, and advanced features such as quieter operation and smart technology that allows monitoring of pumping sessions through mobile apps. The market’s expansion is driven by growing awareness of breastfeeding benefits and the demand for practical solutions for working mothers. As companies continue to innovate and enhance their product offerings, the breast pump market is poised for further growth, meeting diverse consumer needs and preferences.
Key Takeaways
- Market Size: The Global Breast pump market, valued at USD 1.59 billion in 2023, is projected to reach USD 2.86 billion by 2032.
- Market Growth: The Global Breast pump market is growing at a CAGR of 6.9% from 2024 to 2032.
- Key Drivers of Market Growth: Market growth is driven by the increasing number of working mothers and greater awareness of breastfeeding benefits.
- By Product Analysis : The closed-system pumps segment is the most lucrative in the global breast pump market, with a projected CAGR of 7.4%.
- Application Analysis: Hospital Grade is estimated to be the most lucrative segment in the global breast pump market, with a market share of 60% and a projected CAGR of 7.3%, in 2022.
- Based on Technology: Electric pumps are held for the most lucrative segment in the global breast pump market with a market share of 44.8% and a projected CAGR of 7.6% in 2022.
- Regional Analysis: North America is estimated to lead the global breast pump market with 38% in 2022 and will grow at a significant rate of 7.8% over the forecast period.
- Factors Influencing Industry Growth: Factors affecting industry growth include growing awareness of breastfeeding, rising numbers of working mothers, technological advancements, increased availability and accessibility, rising birth rates, government policies, and economic conditions.
- APAC Region Poised for Rapid Growth: The APAC region is expected to grow rapidly due to an increasing number of working mothers and the adoption of breast pumps.
- Primary Use of Breast Pumps: Breast pumps are primarily used by working mothers to continue breastfeeding while returning to work or traveling.
Breast Pump Statistics
- Approximately 85% of breastfeeding mothers use a breast pump at some point during their breastfeeding journey.
- About 63% of these mothers start using a breast pump within the first four weeks postpartum.
- By the age of six months, 72% of breastfed newborns have been fed with pumped milk.
- The majority of mothers, around 78%, opt for electric breast pumps over manual ones.
- More than half of the users, about 57%, use a breast pump exclusively for milk expression.
- Around 65% of mothers employ a breast pump to maintain their milk supply when they are away from their baby.
- Only 5% of women use hospital-grade breast pumps.
- Approximately 52% of mothers use a breast pump to store extra milk for future use.
- Latch difficulties or feeding issues prompt 46% of mothers to use a breast pump.
- Nearly half, about 49%, of mothers who pump start within the first two days after giving birth.
- Around 30% of mothers use a breast pump exclusively, avoiding direct nursing.
- Insurance is used to acquire breast pumps by 22% of users.
- Mothers who use breast pumps typically pump around 5 times per day.
- Medela and Ameda are the most commonly used brands of breast pumps.
- The average duration for using a breast pump is about 9 months.
- Within the first 2 days of life, 20.5% of breastfed newborns receive formula supplementation.
- Among racial demographics, 75.4% of non-Hispanic Black infants and 92.7% of Asian infants are ever breastfed.
- 75.4% of infants receiving WIC are ever breastfed, compared to 92.4% of those not on WIC.
- Mothers aged 20 to 29 years have a breastfeeding rate of 80.0%, while it rises to 86.1% for mothers aged 30 years or older.
- Future targets aim to increase exclusive breastfeeding through 6 months from 24.9% to 42.4% and breastfeeding at 1 year from 35.9% to 54.1%.
Emerging Trends
- Emerging Trends in the Breast Pump Market: The breast pump market is evolving rapidly, driven by changes in healthcare policies, technological advancements, and increasing awareness about breastfeeding benefits. Several emerging trends are shaping the market, providing opportunities for growth and innovation.
- Increased Accessibility: Recent healthcare policy changes, particularly under the Affordable Care Act, have made breast pumps more accessible. By requiring health insurance plans to cover breast pumps without cost-sharing, financial barriers for new mothers have been reduced. This has led to a broader adoption of breast pumps, as more women can now afford them. These policies have made it easier for mothers to continue breastfeeding while managing other responsibilities.
- Advancements in Technology: Technological innovations are transforming the breast pump market. Modern electric breast pumps now offer enhanced efficiency and user comfort. Features such as adjustable suction levels allow mothers to customize their pumping experience. Battery-powered options also provide flexibility, enabling mothers to pump anywhere. These advancements make the process more convenient and effective, supporting mothers in maintaining their breastfeeding routines.
- Workplace Support: The PUMP Act is reshaping workplace environments to support breastfeeding mothers. This legislation requires employers to provide appropriate time and space for mothers to pump breast milk during work hours. Clean, private, and accessible spaces help reduce stress for working mothers. These supportive policies make it easier for women to balance their professional and breastfeeding responsibilities, encouraging them to continue providing breast milk for their babies.
- Hygienic Practices: The focus on hygiene in breast pump design has increased the popularity of closed-system pumps. These pumps prevent milk from coming into contact with internal components, minimizing contamination risks and simplifying cleaning. This design appeals to mothers concerned about maintaining a hygienic pumping environment, making closed-system pumps a preferred choice for many families.
- Breastfeeding Awareness: Growing awareness of breastfeeding benefits is driving demand for breast pumps. Public health campaigns emphasize the advantages, such as improved immune protection for infants and stronger mother-baby bonds. As more mothers become informed, they are increasingly motivated to invest in breast pumps. This awareness is contributing to broader acceptance and use of breast pumps, especially as mothers return to work.
- Support for Working Mothers: Government initiatives supporting working mothers are crucial in promoting breastfeeding. Policies encourage employers to offer breastfeeding-friendly environments, including private pumping rooms and flexible break times. These initiatives also help raise awareness and support companies in accommodating breastfeeding mothers. This support benefits both mothers and employers by reducing employee turnover and improving workplace morale.
- Telehealth and Remote Support: Telehealth services are providing new mothers with valuable breastfeeding resources. Virtual lactation consultations offer personalized advice on breastfeeding challenges and pump usage, all from the comfort of home. This remote support is especially beneficial for mothers facing time or geographic constraints. Telehealth enhances accessibility to professional guidance, helping mothers maintain their breastfeeding goals.
- Product Customization: The trend toward product customization reflects the diverse needs of mothers. Manufacturers are developing breast pumps with adjustable features, such as suction patterns and intensity levels, to cater to individual preferences. Customizable pumps address specific challenges, like low milk supply or discomfort. By offering a range of options, manufacturers help mothers find the pump that best suits their needs.
- Integration with Mobile Apps: Mobile app integration is a significant advancement in managing breastfeeding routines. These apps allow mothers to track pumping sessions, monitor milk volume, and receive real-time feedback. With features like reminders and progress tracking, mothers can maintain a consistent pumping schedule. Some apps even provide educational resources, further supporting mothers in their breastfeeding journey. This technological integration enhances convenience and effectiveness, making breast pumping more streamlined.
Use Cases
- Facilitating Work and Breastfeeding Balance: Breast pumps are vital for working mothers who wish to continue breastfeeding after returning to work. By expressing milk during work hours, mothers can store it for their babies to consume later. This practice helps sustain milk supply and ensures the baby continues to receive the nutritional benefits of breast milk. Breast pumps enable a smooth transition back to work while maintaining breastfeeding, supporting both the baby’s health and the mother’s peace of mind.
- Managing Milk Supply: Breast pumps are essential for managing milk supply, especially when direct breastfeeding isn’t possible. For instance, if the baby struggles to latch or if the mother faces challenges with milk flow, pumping can help maintain or boost milk production. Regular expression ensures a sufficient milk supply for the baby’s needs, addressing imbalances and preventing issues like low milk supply.
- Alleviating Breast Engorgement: Engorgement, where breasts become overly full with milk, can cause discomfort and pain. Breast pumps provide relief by removing excess milk and reducing pressure. This process not only alleviates discomfort but also prevents conditions like mastitis, a breast tissue infection. Regular pumping helps manage engorgement and maintain steady milk flow, promoting overall breast health.
- Support for Premature Infants: For mothers of premature infants, breast pumps are invaluable. Premature babies may struggle to latch due to their size or health. Pumping allows mothers to provide breast milk, which is crucial for the infant’s development and immune support. This milk can be fed through bottles or other methods, ensuring the baby receives essential nutrients and antibodies during early development.
- Feeding Multiple Infants: Breastfeeding multiples, such as twins or triplets, can be challenging due to increased nutritional demands. Breast pumps help mothers manage by expressing milk, ensuring each baby receives adequate nutrition. Regular pumping builds up a milk supply, making it easier to meet the feeding needs of all infants and manage schedules more effectively.
- Enabling Parental Sharing: Expressed milk allows other family members or caregivers to participate in feeding the baby. This sharing fosters stronger family bonds and provides the mother with opportunities to rest or attend to other responsibilities. By sharing feeding duties, the pressures on the mother are reduced, creating a more balanced parenting approach.
- Convenience During Travel: Breast pumps are convenient for mothers who travel or are away from their babies for extended periods. By expressing and storing milk in advance, mothers ensure their baby continues to receive breast milk even when they are not present. This capability is crucial for maintaining breastfeeding routines and meeting the baby’s nutritional needs during travel.
- Support During Medical Treatments: Mothers undergoing medical treatments incompatible with breastfeeding can use breast pumps to maintain milk supply. Pumping during treatment allows mothers to resume breastfeeding afterward. This approach preserves the ability to breastfeed and ensures the baby benefits from breast milk once the treatment is complete.
- Addressing Inverted Nipples: For mothers with inverted or flat nipples, breastfeeding can be challenging due to latching difficulties. Breast pumps assist by drawing out the nipples, making it easier for the baby to latch effectively. This helps resolve latching issues, enabling a successful breastfeeding experience for mothers facing this specific challenge.
Conclusion
The global breast pump market is poised for substantial growth, driven by increasing awareness of breastfeeding benefits, technological advancements, and supportive government initiatives. With a projected CAGR of 6.9% from 2024 to 2032, market expansion is supported by rising numbers of working mothers and improvements in breast pump technology that enhance efficiency and user experience. Additionally, healthcare policies that increase accessibility and workplace support for breastfeeding mothers contribute to market growth. As companies continue to innovate, focusing on user-friendly features and integration with mobile technology, the breast pump market is expected to meet diverse consumer needs and foster increased breastfeeding rates.
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