Medical Aesthetics Statistics 2024 By Treatments, Procedures, Gender

Samruddhi Yardi
Samruddhi Yardi

Updated · Apr 15, 2024

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Introduction

Medical Aesthetics Statistics: Medical aesthetics, also known as aesthetic medicine, is a healthcare field that enhances an individual’s physical appearance through elective treatments and procedures.

This area covers various non-surgical and minimally invasive methods like dermal fillers, Botox, laser therapy, and chemical peels.

Skilled medical practitioners, such as dermatologists and plastic surgeons, carry out these treatments to address concerns like wrinkles, skin flaws, and body shaping.

People opt for medical aesthetics to boost self-esteem and combat the signs of aging. It’s essential to consult with a qualified specialist to discuss personalized treatment plans and set realistic expectations.

Medical Aesthetics Statistics

Editors Choice

  • In 2022, the Medical Aesthetics market size was $15.3 million.
  • By the year 2032, the market is expected to achieve a substantial size of $51.7 million, highlighting sustained growth over the entire period.
  • In 2015, there were 14.2 million cosmetic procedures that didn’t require surgery in the US.
  • The non-surgical aesthetics sector in the UK is estimated to be worth more than £3 billion over the next year.
  • In 2020, surgical procedures accounted for approximately 69% of the Chinese medical aesthetics services market.
  • In 2015, there were 14.2 million cosmetic procedures that didn’t require surgery in the US.
  • In 2021, surgical procedures experienced a 54% increase, while non-surgical procedures saw a rise of 44%.

Global Medical Aesthetics Market Size

  • In 2022, the Medical Aesthetics market size was $15.3 million.
  • And this figure is expected to grow to $17.3 million in 2023, signaling positive progress.
  • The following years continue to show growth, with anticipated market sizes of $19.3 million in 2024, $22.6 million in 2025, and $26 million in 2026.
  • This growth trajectory persists as the market is projected to reach $29 million in 2027 and further expand to $31.4 million in 2028.
  • Looking ahead, the trend continues with estimated market sizes of $35.5 million in 2029, $39.7 million in 2030, and $44.9 million in 2031.
  • By the year 2032, the market is expected to achieve a substantial size of $51.7 million, highlighting sustained growth over the entire period.

(Source: Market.us)

Medical Aesthetics Market

Medical Aesthetics Statistics by Surgical vs. Non-Surgical

Non-Surgical Cosmetic Procedures

  • In 2021, non-surgical cosmetic procedures grew by 44%, surpassing the growth rate of surgical procedures.
  • Body procedures saw the most significant increase, with a remarkable 63% rise compared to 2020.
  • Liposuction procedures surged by 66%, and abdominoplasties increased by 49%.
  • In 2015, Non-surgical procedures made up 42% of the total expenditures, crossing the 5-billion-dollar milestone for the first time.
  • Approximately $1.9 billion was allocated to skin rejuvenation, a rapidly growing segment within the non-surgical aesthetics industry.
  • Non-surgical skin tightening advanced from the 9th to the 7th most popular non-surgical procedure overall. It also secured the 5th position among the most favored procedures among men, displacing microdermabrasion from the top 5 for males.

(Source: Aesthetic Plastic Surgery Statistics, The Aesthetic Society)

Surgical Procedures

  • In 2021, surgical procedures experienced a 54% increase, while non-surgical procedures saw a rise of 44%.
  • Body procedures showed the most significant growth, with a 63% increase compared to 2020. This was mainly due to significant jumps in liposuction procedures, up by 66%, and abdominoplasties, which increased by 49%.
  • On average, each plastic surgeon performed 320 surgical procedures in 2021, a notable increase from the 220 procedures performed in 2020.
  • The cost of surgical procedures, on average, went up by 6% in 2021, while non-surgical procedures saw a more modest 1% increase in costs.
  • Women accounted for approximately 94% of all procedures.
  • In 2021, there were 365,000 breast augmentations performed. Additionally, 148,000 women chose to have their implants removed and replaced, reflecting a 32% increase from 2020. Furthermore, 71,000 women had their implants removed without replacement, showing a 47% increase.
  • Despite constituting only 21% of the total number of procedures, surgical procedures accounted for a substantial 69% of all revenue.
  • Facial procedures experienced a 55% increase in 2021, primarily due to the ongoing “Zoom Effect” that continued to drive demand.

(Source: The Aesthetic Society)

Medical Aesthetics Statistics – Gender Identity

Top Surgical Procedures- By Age (Women)

  • Aged 17 to 35, breast augmentation was the preferred procedure, with a significant count of 162,700 cases.
  • In the 36 to 50 age bracket, liposuction took the lead, with a substantial 251,500 procedures.
  • Liposuction remained popular for individuals aged 51 to 70 as well, with 108,100 instances.
  • For those aged 71 and above, blepharoplasty, a procedure involving eyelid rejuvenation, became the prominent choice, with approximately 15,000 surgeries performed.

(Source: Statista)

Top Surgical Procedures – By Age (Men)

  • Liposuction emerged as the most favored surgical cosmetic procedure with a total of 30,806 cases.
  • Following closely behind was Gynecomastia, also known as Male Breast Reduction, with 22,467 procedures.
  • Blepharoplasty, focusing on eyelid rejuvenation, secured the third spot, with 18,688 surgeries performed.
  • Rhinoplasty, centered around nose enhancements, accounted for 10,487 cases.
  • Abdominoplasty, often referred to as a Tummy Tuck, was chosen by 7,335 individuals seeking cosmetic improvements.
  • Lastly, the Facelift procedure was selected by 5,061 individuals looking to rejuvenate their facial appearance.

(Source: The Aesthetic Society)

Non-Surgical Cosmetic Procedures in the US: 2015

  • In 2015, there were 14.2 million cosmetic procedures that didn’t require surgery in the US.
  • Botulinum Toxin Type A treatments, for instance, have seen a substantial increase, totaling approximately 6.7 million procedures.
  • Remarkably, this represents a staggering 759% surge since the turn of the century in the year 2000.
  • Similarly, Soft Tissue Fillers have gained popularity, with around 2.4 million procedures conducted, marking a remarkable 274% increase since the year 2000.
  • Chemical Peels, while experiencing a comparatively modest 1.3 million procedures, have still seen a steady 14% rise since the same period.
  • Additionally, Laser Hair Removal has become a sought-after procedure, with approximately 1.1 million treatments performed, indicating a notable 52% increase since the year 2000.

(Source: The Aesthetics Society)

Regional Medical Aesthetics Statistics

United Kingdom

  • The non-surgical aesthetics sector in the UK is estimated to be worth more than £3 billion over the next year.
  • Around 7.7 million people, which accounts for approximately 11% of the population, received treatments in 2022.
  • Approximately 13.9 million individuals, which is equivalent to 1 out of every 5 people, are contemplating undergoing such procedures in the coming year.
  • This implies that the industry has an opportunity to connect with 13.9 million individuals
  • And there are an extra 6 million people who have not yet made the switch.
  • From March to October 2022, there was a notable 5% rise in interest for botulinum toxin and a 4% increase for dermal filler treatments.

(Source: Rare Group)

United States

  • In 2022, the total earnings from aesthetic treatments reached 11.8 billion U.S. dollars,
  • With surgical cosmetic procedures contributing 8.5 billion U.S. dollars to that sum.
  • Back in 1997, there were 900 thousand surgical procedures performed in the United States.
  • In 2022, the number had exceeded 1.87 million.
  • In 2022, slightly more than 7.3 million procedures in the United States included the use of toxins and fillers.
  • In 2019, about 39% of procedures were carried out on individuals in the age group of 35 to 50.

(Source: Statista)

India

  • As of January 2021, the most searched-for cosmetic procedure in India was hair transplants, with more than 30 thousand monthly search results.
  • Liposuction and Rhinoplasty came next, with over 20 thousand and 19 thousand monthly search results, respectively.
  • India welcomes approximately 2 million individuals from roughly 76 countries every year for medical and IVF treatments.
  • Contributing an estimated $6 billion to the economy.
  • It is expected that by the year 2026, this figure will increase to $13 billion.

(Source: Statista, ET Heathworld)

China

  • In 2020, surgical procedures accounted for approximately 69% of the Chinese medical aesthetics services market.
  • The cost for a single surgical procedure varied from 10,000 to 60,000 yuan
  • While non-surgical treatments ranged from 500 to 30,000 yuan.
  • In 2018, there were 22 million individuals in China who underwent cosmetic surgery.
  • During 2021, the medical aesthetics market in China grew by 12.4% compared to the previous year.
  • This double-digit growth is expected to continue until 2025.

(Source: Statista)

South Korea

  • In 2021, just over 25% of male patients seeking hair loss treatment in South Korea were in their 30’s.
  • Most male hair loss patients are between 20 and 49 years old.
  • In 2022, the plastic and cosmetic surgery departments in South Korea served approximately 46.3 thousand international patients.
  • In 2020, the majority of women who had plastic surgery, also known as cosmetic surgery, were in their 30s.
  • With those in their 20s as the second-largest group.

(Source: Statista, Survey on appearance and plastic surgeries)

Drivers For the Medical Aesthetics Statistics

  • In the year 2030, approximately 1 out of every 6 people worldwide will be 60 years of age or older.
  • In affluent nations like Japan, South Korea (1 in 3), China (1 in 5), and the EU (1 in 5), the proportion of people aged over 60 is significantly higher.
  • Both tattoos and sexual rejuvenation treatments have shed their negative connotations. The tattoo industry now generates an annual revenue of $3 billion.
  • The tattoo studio is experiencing a yearly growth rate of 10%.

(Source: WHO, Statista, Marineagency.com)

Recent Developments

Acquisitions and Mergers:

  • Acquisition of a prominent medical aesthetics clinic chain by a healthcare conglomerate in September 2023, expanding their presence in the cosmetic surgery market.
  • The merger between two aesthetic medicine companies specializing in non-invasive procedures in December 2023, combined their expertise to offer a comprehensive range of treatments.

New Product Launches:

  • Introduction of advanced dermal fillers and injectables for facial rejuvenation by cosmetic companies in January 2024, providing innovative solutions for anti-aging and facial contouring.
  • Launch of at-home beauty devices, such as LED light therapy masks and microcurrent devices, by skincare brands in March 2024, offering consumers professional-grade treatments from the comfort of their homes.

Funding Rounds:

  • Series C funding round for a medical aesthetics technology startup in February 2024, raising $50 million to develop cutting-edge devices and software for aesthetic clinics.
  • Seed funding for a skincare brand specializing in medical-grade skin care products in April 2024, securing $12 million for product development and marketing initiatives.

Partnerships and Collaborations:

  • Collaboration between a pharmaceutical company and a medical aesthetics clinic in November 2023 to conduct clinical trials and research on novel aesthetic treatments.
  • The partnership between a beauty influencer and a cosmetic brand in March 2024 to co-create a signature line of medical aesthetics treatments and skincare products.

Technological Advancements:

  • Development of laser and energy-based devices for skin tightening, body contouring, and hair removal, offering effective and non-surgical alternatives to traditional cosmetic surgery.
  • Introduction of AI-driven skincare analysis tools and virtual simulation software for personalized treatment plans and patient consultations.

Investment Landscape:

  • Venture capital investments in medical aesthetics startups totaled $3.5 billion in 2023, with a focus on companies offering innovative aesthetic treatments, devices, and technologies.
  • Strategic partnerships and acquisitions between pharmaceutical companies, aesthetic clinics, and technology startups accounted for 60% of total investment activity in the medical aesthetics market in 2023, reflecting industry efforts to capitalize on the growing demand for cosmetic procedures and skincare solutions.

Conclusion

Medical Aesthetics Statistics – To sum it up, the medical aesthetics field has witnessed notable expansion lately, attracting a considerable number of individuals pursuing both surgical and non-surgical procedures.

Not only has the market grown in revenue, but it has also diversified the range of available treatments. This upward trend is anticipated to persist, fueled by rising demand and evolving beauty and self-care trends.

Additionally, demographic changes, including an aging population, are expected to be pivotal in shaping the future of the medical aesthetics industry, offering prospects for further growth and innovation.

FAQs

What is the medical aesthetics industry?

The medical aesthetics industry encompasses a range of cosmetic procedures and treatments, both surgical and non-surgical, aimed at enhancing an individual’s appearance.

How has the medical aesthetics industry grown in recent years?

The medical aesthetics industry has experienced significant growth, driven by an increasing number of people seeking cosmetic treatments.

What are some popular non-surgical treatments in medical aesthetics?

Popular non-surgical treatments include Botox injections, dermal fillers, laser hair removal, and chemical peels.

Which age groups are commonly seeking medical aesthetics procedures?

People in their 30s and 40s often make up a significant portion of those seeking medical aesthetics procedures, but there is also growing interest among younger and older age groups.

What are the factors contributing to the growth of this industry?

Factors such as changing beauty standards, increased awareness, and advances in technology have contributed to the industry’s growth.

What are the global trends in medical aesthetics, and which countries lead in this field?

Global trends include an increasing acceptance of cosmetic procedures and a rise in medical tourism for such treatments. Countries like the United States, South Korea, and Brazil are known for their significant contributions to the industry.

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Samruddhi Yardi

Samruddhi Yardi

Samruddhi Yardi has done her MBA in Marketing, and after working in sales for 2.5 years, she has shifted to the market research industry. As Samruddhi is a pharma graduate, she is working in the Healthcare domain as a Research associate. She also contributes to chemical, consumer goods, agriculture, and food & beverages.