Health and Wellness Market Poised To Reach US$ 8,379 Billion By 2033

Trishita Deb
Trishita Deb

Updated · Dec 10, 2024

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Introduction

Global Health And Wellness Market size is expected to be worth around US$ 8,379 Billion by 2033, from US$ 4,332 Billion in 2023, growing at a CAGR of 7% during the forecast period from 2024 to 2033. In 2022, North America led the market, achieving over 39.5% share with a revenue of US$ 1,711 billion.

Market growth is fueled by rising consumer spending on health and wellness products, an increase in chronic diseases linked to unhealthy lifestyles, and growing awareness of fitness and holistic health management globally.

Key factors shaping this dynamic market include a heightened demand for sustainable, organic, and eco-friendly products, coupled with an increasing focus on personalized and preventive healthcare solutions. Notable innovations in nutrition and weight management, particularly in plant-based and vegan products, are significantly driving market expansion.

Despite these growth drivers, the industry faces challenges such as the high cost of health and wellness products, which may limit accessibility for some consumer segments. Additionally, integrating emerging technologies and adapting to evolving regulatory frameworks present complexities that could influence market dynamics.

Recent developments in 2024 emphasize the market’s vitality. Gilead Sciences secured an investment of up to $210 million from Abingworth to advance its antibody-drug conjugate, Trodelvy, targeting non-small cell lung cancer. This funding supports clinical trials and potential oncology market expansion. Artiria Medical raised $6 million in a Series A2 funding round to enhance technologies for stroke and brain aneurysm treatments. Shape Memory Medical secured $38 million in Series C financing, reflecting strong investor confidence in innovative medical technologies.

Corporate progress also underscores market growth. Abbott Laboratories reported significant financial and product innovation achievements in the first quarter of 2024. Its global nutrition sales increased by 5.1% on a reported basis and 7.7% organically, driven by a 12% growth in U.S. pediatric nutrition sales. In the medical devices segment, Abbott saw a 14.2% rise in sales, with 14.3% organic growth, led by its diabetes care products. The FreeStyle Libre system contributed $1.5 billion in sales, achieving a 22.4% reported increase.

Health And Wellness Market

Key Takeaways

  • The global health and wellness market is poised to grow to USD 4,332 billion by 2032, representing a compound annual growth rate (CAGR) of 7% from 2022.
  • Key growth drivers include increased spending on health products, rising occurrences of diseases, and an overarching need for overall well-being.
  • The market covers a broad spectrum, including personal care, fitness equipment, wellness tourism, nutrition, and preventive medicine.
  • A surge in chronic lifestyle diseases such as diabetes and hypertension is fueling the demand for health-oriented practices.
  • Wearable health devices, including fitness trackers, are significantly propelling the market forward.
  • The expansion of wellness tourism and mineral spas marks a significant trend driving market growth.
  • Market support is bolstered by higher disposable incomes, increased urbanization, and a growing demographic of health-aware individuals.
  • Beauty and personal care products dominate the market with a 35.2% share, while health and wellness foods are rapidly increasing.
  • There is a rising consumer preference for sustainable, organic, and eco-friendly health products, presenting substantial market opportunities.
  • North America leads the market with a 39.5% share, with Asia-Pacific projected to show notable growth in the coming years.

General Health and Wellness Statistics

  • The global wellness market, valued at $4.4 trillion in 2022, is projected to grow at a CAGR of 5.5%, reaching $6.99 trillion by 2025.
  • Natural skincare products are preferred by 38% of consumers, while 41% opt for natural dietary supplements.
  • The wellness tourism industry is valued at $476.1 billion, contributing 17% to global tourism spending.
  • Around 79% of people consider health and wellness important, with 42% actively prioritizing them.
  • The wearable fitness device market was estimated at $27 billion in 2022.
  • In the United States, only 37% of residents maintain a normal or low BMI.
  • Approximately 78% of U.S. residents modify their diets based on healthcare professional advice.
  • Sixty percent of individuals use mobile apps for health and wellness.
  • The online fitness app market is expected to reach $14.46 billion by 2027.
  • Globally, the wellness economy represents 5.1% of total GDP.
  • Around 45% of consumers seek nutritional advice from personal trainers.
  • The global health, gym, and fitness industry generates approximately $33.25 billion in revenues.
  • Over half of wellness enthusiasts (54%) practice yoga for stress relief.
  • Healthy eating is a priority for 93% of Americans.

Mental Health Statistics and Facts

  • In 2022, 23.1% of U.S. adults experienced mental health issues, while 6% faced severe conditions such as psychotic disorders or debilitating anxiety.
  • About 32.9% of U.S. adults struggled with both mental health issues and substance abuse in the same year.
  • An estimated 5.2 million veterans dealt with behavioral health conditions in 2022.
  • Suicide was the second leading cause of death among American children aged 10 to 14 in 2020, following unintentional injury.
  • Depression and anxiety result in a global productivity loss of $1 trillion annually.
  • In 2021, 51.7% of women in the U.S. sought mental health services compared to 40% of men.
  • Adults aged 18–25 had the highest prevalence of mental health concerns (33.7%) and serious mental illnesses (11.4%).
  • Serious mental health conditions were diagnosed more frequently in women (7%) than men (4%).
  • The percentage of U.S. adults receiving mental health treatment rose from 19.2% in 2019 to 21.6% in 2021.

Insights into New Year’s Resolutions

  • Around 62% of people feel pressured to set New Year’s resolutions, with women being slightly more affected than men.
  • Fitness improvement is the top resolution for 48%, followed by mental health enhancement at 36%.
  • Both genders equally prioritize mental health, but women are more likely to focus on fitness.
  • A significant decline in self-accountability was noted, with only 20% holding themselves responsible compared to 77% the previous year.
  • Despite this, 80% are confident in achieving their goals, with men showing slightly higher confidence than women.
  • Nearly half of respondents use fitness apps for resolution tracking, making them the most popular accountability tool.
  • Most (86%) anticipate their resolutions to have a positive impact beyond 2024, with 57% expecting effects to last three years or more.

Editor’s Choice Highlights

  • Dietary Shifts: 78% of Americans adjust their diets after consulting healthcare professionals, reflecting a strong emphasis on health-conscious eating habits.
  • Industry Revenue: The global health, gym, and fitness sector generates $33.25 billion annually, showcasing significant growth potential.
  • Dominant Segments: Healthy eating, weight management, and beauty account for 60% of the wellness market.
  • Personalized Supplements: About 71% of Gen Z and millennials show interest in personalized supplements, highlighting a key growth area.
  • Corporate Wellness ROI: Effective corporate wellness programs offer an ROI of 1.5 to 3 times over 2–9 years.
  • Mindfulness Investment: Nearly 69% of companies invest in mindfulness and meditation initiatives to enhance employee well-being and productivity.
  • Wearable Fitness Market: The wearable fitness device market was valued at $27 billion in 2022.
  • Top Health App: Samsung Health was the most downloaded health app globally on Google Play in 2022.
  • Spa Industry: The U.S. spa industry is valued at $47.5 billion, reflecting strong consumer demand for wellness services.

Health Spending Insights

  • In the U.S., 50.1% of people prioritize health and wellness spending, while 6% allocate similar budgets.
  • In China and Germany, 43.5% and 43.1% of individuals, respectively, focus on health-related expenditures.
  • Japan leads with 52.4% dedicating spending to health and wellness, followed by the UK at 47.8%.
  • Appearance Spending Trends
  • In the U.S., 20.1% of individuals invest in health-related appearance enhancements, compared to 12.8% in Brazil.
  • Similar patterns are seen in China (1%), Germany (22.3%), Japan (29.7%), and the UK (24.9%).

Fitness and Nutrition Spending

  • In the U.S., 13.8% prioritize fitness spending, while 2% focus on nutrition.
  • Brazil sees 9% of its population investing in fitness, indicating a growing health-conscious trend.
  • In China, 17.9% spend on fitness, showcasing robust market growth.
  • Germany leads with 27.8% dedicated to fitness and nutrition, reflecting a health-focused population.
  • Japan and the UK have 5.1% and 8.5%, respectively, spending solely on fitness, highlighting varying health priorities.

Emerging Trends in Health and Wellness

  • Digital Health and Wellness Solutions: The increasing adoption of digital health and wellness solutions is transforming how individuals manage their well-being. Mobile apps, wearable devices, and online platforms enable users to track and improve various aspects of health, including fitness, diet, sleep, and mental health. This digital transformation fosters a personalized approach to health management, making daily practices more accessible and tailored to individual needs, while empowering users to monitor their progress effectively.
  • Personalized Nutrition: Personalized nutrition is rapidly gaining traction as consumers seek diet plans customized to their unique health needs, genetic profiles, and personal preferences. Advanced technologies like DNA testing and AI-driven algorithms are driving this trend by creating individualized dietary recommendations. The personalized nutrition market is expected to grow at a compound annual growth rate (CAGR) of 16.7% between 2021 and 2028, reaching a market size of $16.70 billion by the end of the forecast period.
  • Mental Health and Well-being: Rising awareness of mental health has led to increased demand for products and services aimed at emotional well-being. Innovations such as teletherapy platforms, meditation apps, and stress management tools are becoming widely embraced. This shift highlights a growing societal recognition of mental health as an integral component of overall wellness, encouraging a proactive approach to emotional care.
  • Plant-Based and Functional Foods: Consumer interest in plant-based diets and functional foods is on the rise, driven by health, environmental, and ethical considerations. This trend includes increased consumption of meat and dairy alternatives, as well as foods fortified with additional health benefits. The market for these products is expanding as consumers prioritize healthier and more sustainable dietary options.
  • Remote Health Monitoring: Technological advancements in remote health monitoring and telemedicine are revolutionizing healthcare delivery. Devices such as remote patient monitors, IoT-enabled health trackers, and virtual consultation platforms provide improved access to healthcare, enhance convenience, and reduce costs. These innovations ensure continuous patient care and monitoring, minimizing the need for in-person hospital visits and significantly contributing to the modernization of healthcare services.

Use Cases in Health and Wellness

  • Telehealth and Remote Consultations: Telehealth services enable remote consultations with healthcare professionals, significantly reducing the need for in-person visits. The adoption of telehealth surged during the COVID-19 pandemic, offering a safer and more convenient alternative for healthcare delivery. By supporting ongoing patient care and extending access to underserved regions, telehealth improves connectivity with healthcare specialists and resources, enhancing healthcare accessibility worldwide.
  • Wearable Fitness Trackers: Wearable fitness trackers, such as smartwatches and fitness bands, are widely used to monitor physical activity, sleep, and vital signs. These devices empower individuals with real-time health data, promoting informed decisions about lifestyle and wellness. By encouraging physical activity and tracking progress, wearable trackers play a vital role in fostering healthier habits and overall well-being.
  • Remote Patient Monitoring (RPM): Remote Patient Monitoring (RPM) technologies allow healthcare providers to track patients’ health metrics remotely, often from their homes. This approach aids in the early detection of potential health issues and reduces the frequency of hospital visits and readmissions. Particularly beneficial for managing chronic conditions, RPM provides real-time health data that enhances treatment outcomes and patient care.
  • Personalized Wellness Apps: Personalized wellness apps are designed to cater to individual health goals, offering tailored guidance on exercise, nutrition, and mental health. These apps leverage advanced analytics and artificial intelligence to adapt recommendations based on user feedback and health data. This dynamic approach provides a customized and evolving health management experience, ensuring users stay on track with their wellness objectives.
  • Health Monitoring Devices: Devices like blood pressure monitors, glucose meters, and pulse oximeters empower individuals to manage their health proactively from home. By delivering essential health data, these devices facilitate the regular monitoring of various conditions, enabling timely interventions and continuous health assessments. This technology is invaluable in fostering self-care and improving overall health outcomes.

Key Players Analysis

  • Cleveland Travel Ltd.: Through its Healing Holidays division, Cleveland Travel Ltd. stands out in the wellness tourism sector. The company specializes in luxury travel and wellness retreats, offering tailored packages that promote physical, mental, and social well-being. By catering to the increasing demand for holistic health experiences, Cleveland Travel integrates travel with global health awareness and personal care, making it a prominent player in the health and wellness market.
  • Abbott Laboratories: Abbott Laboratories has shown exceptional growth in the health and wellness sector, particularly in its nutrition and diagnostics divisions. In 2023, the company’s nutrition sales increased by 12.2% on a reported basis and 13.9% organically, with strong recovery in the infant formula market. Initiatives like the Healthy Food Rx program further demonstrate Abbott’s commitment to addressing diabetes and food security, benefiting over 450 participants with tailored nutritional support and measurable health improvements.
  • Herbalife Nutrition Ltd.: Herbalife Nutrition Ltd. has cemented its position in the health and wellness sector, introducing 106 new wellness products globally in the first quarter of 2023. These products address diverse health needs, such as nutrient supplementation and weight management. Herbalife’s strategic investments in digital platforms, exemplified by a new global technology hub in India, and its expansion in Asia, North America, and Latin America reinforce its leadership in consumer health markets.
  • L’Oréal S.A.: L’Oréal S.A. continues to innovate in the health and wellness sector, focusing on Green Sciences and technology to create sustainable beauty solutions. In 2023, the company achieved record growth, aligning its efforts with global trends in personalized, inclusive, and environmentally friendly beauty. With a strong emphasis on research and development, L’Oréal positions beauty as a vital aspect of wellness, catering to consumers prioritizing health and sustainability.
  • Nestlé S.A.: Nestlé Health Science, a division of Nestlé S.A., has made significant advancements in medical nutrition and dietary supplements. In 2023, the company maintained growth despite challenges in the vitamins and minerals segment, driven by strong sales in medical nutrition. Strategic acquisitions, such as Vital Proteins, highlight Nestlé’s commitment to expanding its health and wellness portfolio, supporting its mission to enhance life quality through innovative nutritional solutions.
  • Procter & Gamble (P&G): Procter & Gamble has strengthened its presence in the health and wellness sector through trusted brands like Vicks and Metamucil. The company has achieved growth across North America, Western Europe, and Latin America, with potential for further expansion in high-growth markets. By focusing on vitamins and dietary supplements, P&G is poised to diversify its offerings and capture additional market share.
  • Unilever Plc: Unilever Plc has achieved remarkable growth in the health and wellbeing sector, driven by its purpose-led brands. The Health & Wellbeing Collective, part of its €1 billion portfolio, includes leading hydration, vitamin, and supplement brands. By focusing on lifestyle-led health products, Unilever has reported nine consecutive quarters of double-digit growth as of early 2023, showcasing the resilience and strength of its strategic approach.
  • Vitabiotics Ltd.: Vitabiotics Ltd. is a well-established leader in the health and wellness sector, known for its range of nutritional supplements addressing specific health needs such as joint, heart, immune, and skin care. Products like Visionace, Osteocare, and Immunace exemplify its dedication to research-driven innovation. Operating since 1971, Vitabiotics has received multiple Queen’s Awards for Innovation, reflecting its commitment to improving personal health through scientifically formulated supplements.

Conclusion

The global health and wellness market is experiencing robust growth, driven by increased consumer spending on health products, rising chronic diseases, and heightened awareness of holistic well-being. Key trends include the demand for sustainable, personalized, and plant-based solutions, alongside advancements in wearable devices, telehealth, and remote monitoring technologies.

Despite challenges like high costs and regulatory complexities, significant corporate and investment activity underlines the sector’s vitality. With expanding wellness tourism, fitness innovations, and consumer preference for eco-friendly products, the market is projected to achieve a 7% CAGR, reaching $4,332 billion by 2032, underscoring its essential role in global healthcare transformation.

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Trishita Deb

Trishita Deb

Trishita has more than 8+ years of experience in market research and consulting industry. She has worked in various domains including healthcare, consumer goods, and materials. Her expertise lies majorly in healthcare and has worked on more than 400 healthcare reports throughout her career.

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