Animal Health Market Set for $239 Billion Growth by 2032

Trishita Deb
Trishita Deb

Updated · Jul 23, 2024

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Introduction

The global animal health market is projected to grow from USD 150 billion in 2022 to USD 239 billion by 2032, marking a Compound Annual Growth Rate (CAGR) of 4.9%. This growth is driven by the increasing prevalence of zoonotic diseases, which has escalated investments in advanced veterinary care including diagnostics, vaccines, and treatments. The urgency to address these health risks is emphasized by major health organizations such as the World Health Organization (WHO), further catalyzing market expansion.

Another significant growth driver is the rising trend of pet humanization, where pets are increasingly considered family members. This shift has led to greater spending on comprehensive healthcare solutions, from preventive care to advanced treatments, particularly in regions like North America where pet ownership and veterinary services are widespread. Additionally, the livestock sector continues to play a crucial role in the animal health market. Modern farming practices, including precision farming and stringent biosecurity measures, are vital in meeting global food demands while ensuring animal health and food safety.

Technological advancements in veterinary pharmaceuticals and biologics are also propelling the market forward. Companies are constantly innovating to develop new products that address a wide range of animal health issues, enhancing the availability of treatments through diverse distribution channels, including e-commerce. This evolution is supported by regulatory initiatives that promote responsible antibiotic use and high animal welfare standards, particularly in regions like the European Union where stringent regulations on veterinary medicines stimulate innovation and ensure product safety and efficacy.

Recent market activities include notable technological innovations and strategic acquisitions. For instance, Merck Animal Health’s launch of Animo GPS, a device for tracking dogs’ activity and behavior, reflects the growing integration of smart technologies in animal healthcare. This technology enables better management of pet health and expands veterinary service capabilities. Furthermore, significant acquisitions such as Dechra Pharmaceuticals’ purchase of Piedmont Animal Health in 2022, highlight strategic efforts to expand product portfolios and market presence, indicating robust growth and diversification within the industry.

Key Takeaways

  • The global animal health market is projected to increase from $150 billion in 2022 to $239 billion by 2032, growing at a 4.9% CAGR.
  • Over 60% of the market’s revenue in 2022 was generated by the production animal segment, bolstered by initiatives for food security and sustainable livestock.
  • Pharmaceuticals led the product categories in 2022, dominating the market due to advancements in veterinary drugs and a rise in pet ownership.
  • Hospital pharmacies were the primary distribution channel in 2022, making up over 52% of the market, due to frequent treatments for pets.
  • Veterinary hospitals and clinics were the predominant end-users in 2022, providing comprehensive treatments and diagnostic services.
  • North America held a leading position in the market in 2022, with a 33.6% revenue share, propelled by strict animal welfare laws and technological innovations.
  • The Asia Pacific region is anticipated to experience rapid growth, with a 12.7% CAGR, driven by increased disposable incomes and enhanced pet nutrition awareness.
  • Key market growth drivers include higher pet adoption rates, more frequent foodborne illnesses, and a demand for transparency in natural products.
  • Market growth faces challenges from the increasing costs of veterinary services, which may slow growth as financial pressures on pet owners mount.
  • Opportunities in the market are growing due to longer pet life expectancies, spurring developments in early wellness and elderly care in veterinary services.
animal health market

Animal Health Statistics

  • Dog Ownership: In the U.S., 37% of households own dogs, totaling around 70 million dogs.
  • Cat Ownership: Cats are part of 31% of U.S. households, with an estimated 75 million cats as pets.
  • Pet Medication Usage: Over the past year, 77% of dogs and 53% of cats received medication.
  • Generic Pet Medications: Only 14% of FDA-approved animal drugs have generic versions, compared to 100% of the top human drugs post-patent between 2005-2007.
  • Pet Insurance Adoption: Less than 2% of U.S. pet owners have insurance, resulting in mostly out-of-pocket payments for pet healthcare.
  • Age-Related Pet Health Issues: With increased lifespan, pets are prone to chronic diseases like arthritis and kidney disease.
  • Animal Health Market Breakdown: The market is composed of 47% food animals, 43% companion animals, and 10% equine.
  • Livestock Population: The U.S. raises nearly 100 million cattle, 65 million pigs, and billions of poultry.
  • Beef Consumption Trends: Beef tops U.S. protein consumption with an annual per capita intake of 58.4 pounds as of 2009.
  • Biopharmaceutical Expenditure: In the U.S., spending on animal health reached $13.8 billion, while human medicines saw expenditures of $574 billion.
  • Companion Animal Population: The U.S. is home to roughly 400 million companion animals, including dogs, cats, service animals, and horses.
  • Food-Producing Animal Count: There are over 10 billion food-producing animals in the U.S., encompassing cattle, pigs, and chickens.
  • Animal Health Product Sales: In 2021, the U.S. market for animal health products generated $11.4 billion in sales.
  • Job Support: The animal health sector supports more than 1.8 million jobs across the U.S.
  • Veterinary Services Expenditure: In 2021, U.S. pet owners spent $35.1 billion on veterinary services.
  • Research and Development: Annually, over $1 billion is invested in research and development by animal health companies.
  • Livestock Loss Prevention: Vaccines and pharmaceuticals are credited with preventing 22% of livestock losses, equating to savings of $3.4 billion annually.
  • U.S. Animal Health Market: Valued at $9.9 billion, it represents 2% of the total U.S. pharmaceutical sector.
  • Sales Composition: Companion animal products dominate with 60% of sales, while products for food-producing animals make up the remaining 40%.
  • Top Selling Categories: Pharmaceuticals lead with over half of total sales, followed by flea and tick medications at 29%, and biologics at 19%.
  • Global Influence: The U.S. market makes up a third of the global animal health market, with annual revenues of $10 billion.
  • Economic Contribution: In 2016, including related industries, the sector contributed $560 billion in output, created 1.4 million jobs, and generated $53.2 billion in wages.
  • Research & Development: Animal health firms invest 8.5% of their sales revenue in R&D.
  • Pet Ownership Stats: Nearly 67% of U.S. households, or about 85 million homes, own pets, spending over $75.5 billion annually.
  • Household Pet Spending: The average annual spend on pets is $892, covering food, veterinary services, and other necessities.
  • Pet Medicine Costs: The median lifetime spend on medical care is $5,154 for dogs and $5,325 for cats.

Investment and Funding Statics

  • Total Investment: The USDA has committed $22.2 million to enhance animal health across the U.S.
  • Project Coverage: A total of 81 projects are supported in 48 states, aiming to boost animal health initiatives.
  • Disease Response: The National Animal Disease Preparedness and Response Program has been allocated $16.2 million for 74 projects.
  • Lab Support: Over $1 million is designated for projects under the National Animal Health Laboratory Network (NAHLN).
  • Infrastructure Enhancement: NAHLN laboratories will see a $5 million boost to strengthen their infrastructure in the current fiscal year.
  • Vaccine Preparedness: A $900,000 investment has been made to stockpile vaccines for classical swine fever.
  • Vaccine Bank Funding: The National Animal Vaccine and Veterinary Countermeasures Bank will receive $6 million in FY 2024.

Other Statics

  • Pet Ownership in the U.S.: Around 66% of American households, totaling approximately 86.9 million homes, currently own pets.
  • Annual Expenses for Pet Owners: Between 2017 and 2018, pet owners spent an average of about $1,285 annually on pet-related expenses.
  • Total Market Spending Growth: By the end of 2023, total spending on pet care and products had surged to nearly $143.6 billion.
  • Advancements in AI-Enabled Diagnostics: UC Davis has been granted $750,000 over three years to develop AI-based diagnostic tools for pets.
  • Innovations in Animal Feed: Leading companies such as DSM, Novozyme, and Cargill are joining forces to enhance animal feed solutions through innovation.
  • U.S. Animal Health Sales: In 2021, the industry achieved nearly $14 billion in revenue from animal medicines.
  • Employment Contributions: The sector employs 24,094 individuals, generating over $1.6 billion in wages and contributing $1.5 billion in taxes.
  • Economic Output: The total output from the industry, including related sectors, reached $608.1 billion, supporting 1.5 million jobs.
  • Export Strength: In 2021, exports of U.S. animal health products exceeded $2.5 billion, significantly enhancing job creation.
  • Pet Ownership Rates: Around 70% of U.S. households have pets, integrating animals deeply into everyday life.

Emerging Trends

  • Artificial Intelligence in Animal Diagnostics: The integration of Artificial Intelligence (AI) is transforming animal diagnostics. AI technologies are being utilized in digital imaging platforms to improve the precision of diagnosing various conditions, including skin diseases. This advancement not only speeds up the diagnostic process but also enhances the accuracy, leading to better treatment outcomes. As AI continues to evolve, it is set to become a fundamental component in veterinary diagnostics, offering more reliable and efficient diagnostic solutions that contribute to the overall well-being of animals.
  • Advancements in Animal Feed Products: The development of advanced feed products is gaining traction in the animal health industry. These products incorporate functional ingredients such as probiotics and enzymes that do more than just nourish; they enhance the immune system and promote overall health. This trend reflects a shift towards more holistic approaches in animal nutrition, focusing on feed solutions that support long-term health benefits. As the demand for optimized animal health continues to grow, these innovative feed products are expected to play a pivotal role in the future of animal care.
  • Wearable Technology for Health Monitoring: Wearable technology is increasingly being used to monitor the health of pets and livestock. These devices provide real-time data on various health metrics and behaviors, enabling early detection and management of potential health issues. The technology not only helps in monitoring the day-to-day health of animals but also assists in creating tailored care plans based on the data collected. As wearable technology becomes more advanced, its role in preventive health care and the management of diseases in animals is expected to expand significantly.
  • The Rise of Veterinary Telehealth Services: Veterinary telehealth services are expanding, providing essential support for pet owners and farmers, especially in remote areas with limited access to veterinary clinics. These services allow for consultations, diagnostics, and follow-ups to be conducted remotely, ensuring that animals receive timely care. The convenience and efficiency of telehealth are making it a popular choice among pet owners and veterinarians alike, promoting better access to healthcare services for animals everywhere.
  • Regenerative Medicine Techniques in Veterinary Care: Regenerative medicine is making significant strides in the field of veterinary care. Techniques like stem cell therapy and platelet-rich plasma treatments are being used more frequently to assist in tissue repair and recovery. These methods offer promising results in treating a range of conditions, from injuries to degenerative diseases, enhancing the healing processes in animals. As research progresses, regenerative medicine is expected to offer even more innovative solutions to aid in the recovery and health maintenance of animals.
  • Sustainable Practices and Preventative Care in Animal Health: There is a growing emphasis on sustainable practices and preventative care within the animal health sector. This approach aims to minimize long-term health issues through early intervention and routine health management, reducing the overall impact on the environment. Sustainable and preventative practices are becoming integral to the philosophy of animal care, promoting a healthier future for animals while also addressing environmental concerns. This trend is reshaping how the industry approaches animal health, prioritizing sustainability and preventive measures.

Use Cases

  • Predictive Health Analytics in Pet Care: The integration of machine learning in animal healthcare, exemplified by tools like Clin.ai and Hello Ralphie, showcases a leap towards predictive healthcare for pets. These platforms utilize vast arrays of health data from pets to anticipate potential health issues before they become evident. By analyzing patterns and anomalies in the data, these tools can forecast health outcomes and recommend personalized treatment plans. This not only enhances the proactive management of pet health but also tailors medical interventions to meet the unique needs of each animal, improving both effectiveness and efficiency in pet healthcare.
  • Advancements in At-Home Monitoring Systems for Pets: Innovations like the PetPace Smart Collar and Furbo Dog Camera are revolutionizing how pet owners manage their pets’ health from the comfort of their homes. These devices enable continuous monitoring of vital signs and behaviors, alerting owners to any unusual activities or health flags. This technology empowers pet owners to stay connected with their pets’ well-being, providing peace of mind and the ability to respond swiftly to potential health issues. Moreover, such systems play a crucial role in maintaining an ongoing record of health data, which can be invaluable during veterinary visits.
  • Non-Invasive Treatments Enhancing Animal Recovery: The field of animal healthcare is experiencing significant advancements in non-invasive treatment options, such as laser therapy and the use of 3D-printed prosthetics. These technologies are transforming treatment approaches for animals with chronic conditions or injuries by minimizing pain, reducing recovery times, and improving overall quality of life. Laser therapy, for instance, offers a pain-free alternative to reduce inflammation and promote healing in tissues, while 3D-printed prosthetics provide custom-fit support that enhances mobility without invasive surgeries.
  • Automated Disease Monitoring for Livestock Management: Automated systems are increasingly pivotal in the early detection and monitoring of diseases within livestock populations. These technologies enable farmers and veterinarians to swiftly identify and isolate outbreaks, facilitating timely treatment and reducing the spread of infections. This approach not only improves the health and welfare of the animals but also optimizes overall livestock management by maintaining high standards of health and hygiene. Automated monitoring systems thus represent a critical component in sustainable farming practices.
  • AI-Enhanced Veterinary Training Tools: The adoption of artificial intelligence (AI) and virtual reality (VR) technologies in veterinary education marks a significant advancement in training methods. These tools offer realistic, interactive simulations that mimic a wide range of scenarios veterinarians might encounter in practice. This immersive learning environment enhances the educational experience, providing students with the opportunity to practice procedures and make decisions in a controlled, risk-free setting. The use of AI and VR in veterinary training not only enriches the learning process but also prepares future veterinarians with a higher level of clinical proficiency and confidence.

Conclusion

In conclusion, the global animal health market is poised for significant growth, driven by a range of factors. Key among these is the increasing adoption of pets, which continues to propel the demand for comprehensive animal healthcare. Additionally, the market benefits from technological advancements that enhance diagnostic and treatment options, and from increased awareness and expenditure on pet and livestock health. However, the market faces challenges such as high costs associated with animal healthcare and stringent regulatory environments that could slow its pace. Looking ahead, the animal health market is expected to expand due to ongoing innovations in pharmaceuticals, feed additives, and vaccines, as well as the rising prevalence of zoonotic diseases which underscore the critical need for robust animal health systems.

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Trishita Deb

Trishita Deb

Trishita has more than 8+ years of experience in market research and consulting industry. She has worked in various domains including healthcare, consumer goods, and materials. Her expertise lies majorly in healthcare and has worked on more than 400 healthcare reports throughout her career.

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