Ready-to-assemble (RTA) furniture is a furniture specifically designed in such a way that it can be joined whenever needed and can be dismantled when not required. RTA furniture is also known as flat pack furniture or kit furniture, and knock-down furniture (KD). This furniture can be modified as per requirement of end user. RTA furniture includes cabinets, storage units, computer furniture, desks, and tables among others. Also, these furniture is available in various material, sizes, and designs.
Increasing popularity of Ready-to-assemble furniture all across the globe, owing to its major characteristic which includes portability and convenience to end user regarding usability are some factors creating demand for these furniture. In addition, growing renovation activities of existing infrastructures in order to add aesthetic look to the structure is driving demand for ready-to-assemble furniture. Moreover, improvements in these furniture in terms of designs coupled with user specific requirements is generating high demand among various end user industries and households. However, fluctuating cost of raw materials may create negative impact on demand for ready-to-assemble furniture. Key trend observed in the market is selling of these type of furniture on e-commerce sites at competitive prize, is positively affecting on the demand of ready-to-assemble furniture.
Ready-to-assemble furniture can be categorized into two types namely: office RTA furniture and residential RTA furniture. Increasing number of corporate offices and commercial spaces are resulting into high demand for these furniture. Moreover, increasing inclination towards modernization and changing interior appearance of offices and households is resulting into increase in demand for RTA furniture.
The application of ready-to-assemble furniture includes independent specialist retailers, independent furniture chains, and convenient stores (online). Increasing penetration of smartphone and Internet coupled with growing awareness regarding ongoing trends of furniture industry is resulting into growth of the convenient stores application.
Demand for ready-to-assemble furniture in North America is attributed to inclination towards luxurious lifestyle coupled with high disposable income of the population. In addition, increasing number of commercial infrastructure development activities is creating high demand for RTA furniture in various countries. Furthermore, increasing demand for ready-to-assemble furniture in Asia Pacific is triggered by increasing reconstruction and remodeling activities among households in order to add aesthetic look to the house. In addition, growing urbanization and improved standard of living, coupled with increasing disposable incomes are resulting into high demand for ready-to-assemble furniture among various countries of Asia Pacific including China and India. Moreover, availability of raw materials and labors at minimum cost is creating opportunities for new entrants to enter in global market as well as existing players for extending their product portfolio, which may result in growth of the ready-to-assemble furniture market. Nevertheless, growing number of startup companies in emerging countries which may create demand for ready-to-assemble furniture.
Major players operating into marketplace are Sauder Woodworking, Dorel Industries, Bush Industries and Whalen Furniture.
- In September 2018, for instance, Wayfair Inc. is an American e-commerce company and Cosmopolitan which is an international fashion magazine launched new furniture line. Manufacturing partners include Rugs America, Dorel Home, and Westport Linens.