Apple products could soon be banned in Russia. According to a new law enacted by Russia’s Lower House, the sale of electronic devices that do not come pre-installed with Russian software will be banned in the country. The new law will come into effect from July next year. This means the sale of smartphones, computers, smart televisions and other gadgets that do not have certain Russia-made software pre-installed will have to provide alternatives if they want to stay in the country. The move will have grave repercussions, especially for the US-based technology firm Apple. If the Cupertino headquartered company fails to comply with the law, the country may ban its products which include iPhone, iPad, MacBook, Watch and more. Apple creates and designs its own software and apps for its hardware. Its mobile operating system is a closed system and it is unlikely that the company will offer the iPhone with unknown Russian software pre-loaded.
According to the authors of the new law, the move is aimed at boosting local Russian technology. The law clearly states that it is mandatory for companies to install Russia-made alternatives along with their own software. Then only the companies that are in the business will be allowed to sell their devices. The law is likely to affect the business of some international companies. Some may exit the Russian market because it is not possible to install Russian software on all gadgets. The co-authors of the law said that people don’t know that there are domestic players because companies sell devices with their own pre-install software. They said that people think there are no domestic alternatives available in the country and continue using imported software.
Russia is market to several tech companies including Apple. The South Korean tech giant Samsung had the largest smartphone market share in Russia last month with 22.04 percent. Huawei was next with a 15.99 percent. Apple was at third position with a market share of 15.83 percent.